Consumers holding their breath until they can buy the Tesla Model 3 will need to wait even longer. The company has announced that it will once again be delaying production of the automaker’s next release.
400,000 Customers Are Waiting
Despite the fact that there are 400,000 people who paid $1,000 just to get on the waiting list for the affordable and all-electric cars, Elon Musk’s company delivered only 222 of the sedans during 2017’s third quarter. Now, after having had to wait a full quarter longer to be able to purchase the latest Tesla vehicles, they’ve been told that the next step will be to continue to wait.
Musk had forecasted that the Tesla Model 3 production line would be active again by the close of 2017. By that point, the automaker was supposed to be producing 5,000 cars on a weekly basis.
A Letter to Investors
Tesla released a letter to its investors, revealing that its next production date is being pushed back to March 2018 – another full quarter. “In the grand scheme of things this is a relatively small shift,” said Musk following the release of the letter.
The company will now need to keep up hope that both its shareholders and its customers will hang in there and keep up a positive attitude about this situation.
The reason for the delay has to do with the manufacture of the car batteries which was described by Musk as ‘production hell’ back in October. There is a massive factory in Nevada behind the electric vehicle batteries. It is an outside supplier responsible for the battery assembly process, turning them into module packs. Unfortunately, that third party “dropped the ball,” according to Musk.
Making its Own Electric Car Batteries
The failure of the third party manufacturer caused Tesla to choose to arrange to do its own electric car battery assembly.
“We had to rewrite all of the software from scratch and redo many of the mechanical and electrical elements,” explained Musk. “This is what I’ve spent many a late night at the gigafactory working on.”
That effort has been a highly time consuming one. It is clearly an undertaking that required far more time than the automaker had initially anticipated.